Brand Marketing Manager - Supco Products

Lennox (NYSE: LII) Driven by 130 years of legacy, HVAC and refrigeration success, Lennox provides our residential and commercial customers with industry-leading climate-control solutions. At Lennox, we win as a team, aiming for excellence and delivering innovative, sustainable products and services. Our culture guides us and creates a workplace where all employees feel heard and welcomed. Lennox is a global community that values each team member’s contributions and offers a supportive environment for career development. Come, stay, and grow with us.

The Brand Marketing Manager will lead the B2B2C brand experience and lead generation for the SUPCO HVAC segment. This role will support flagship product and programs through the development and execution of integrated marketing campaigns including content creation, public relations, and management of paid media.

WHAT YOU WILL BE DOING

• Develop, execute, and oversee the management of product and program campaigns, public relations, paid media, social media, creative and production to deliver increased KPIs including brand awareness, share of voice, website traffic, lead generation and market share
• Effectively manage brand budget, strategic agencies, and multiple vendor partners
• Drive and maintain overall brand management including brand guidelines, strategic messaging, the creation of content assets for use by brand, agency partners and the independent dealer network
• Lead the collaborative partnership with field sales and cross-functional business units to inform the creation of product selling tools and digital content
• Adjusts marketing strategy and plans to meet changing markets and competitive conditions.
• Liaise with other managers to ensure marketing activities are integrated with other parts of the business and align with the overall corporate objectives.
• Lead the high-visibility and high-performing collaborative team

WHAT DRIVES SUCCESS:

Having the right qualifications is only a part of what it takes to be a successful employee. At Lennox International, we believe in following a set of behaviors and competencies to achieve your full potential. In this position, it is vital that you embody these core competencies:  

• Situational Adaptability: You flex your approach and demeanor to suit various scenarios. You successfully shift gears as new developments and competing priorities arise – balancing routine tasks, urgent action items, and long-term projects is second nature for you.
• Decision Quality: You make thoughtful and timely decisions with the best interest of the organization in mind, prioritizing and organizing key deliverables and ensuring stakeholder buy in.
• Drives Results: You show pride in “getting the job done” with a bias for action, going above and beyond to ensure your responsibilities have been met. During high pressure moments, you work diligently to meet deadlines and show value in your work.

• 8+ years marketing, product and/or sales experience, preferably in a B2B environment
• Bachelor’s degree in marketing/communications or an equivalent combination of education and experience
• Collaborative team player with strong critical thinking and problem-solving skills
• Possess a strong data and insights driven business acumen in B2B and/or B2C marketing strategy
• Leadership presence. Ability to engage and influence key stakeholders across the enterprise
• Demonstrated ability to lead and manage a high performing team, cross-functional work groups and outside agency partners.

Compensation: This is a salaried exempt role. The starting salary range for this role and market is between $123k - $162k annually. Factors that may affect starting salary include geography/market and the skills, education, experience, and other qualifications of the successful candidate. Employees in this role are also eligible for an annual bonus in accordance with the terms of the Company’s applicable plan. Employees in this role are not eligible for overtime.

Benefits: Subject to applicable eligibility requirements, the following benefits are offered for this role: tuition reimbursement; medical, dental, and vision insurance; prescription drug coverage; 401(k) retirement plan; short-term disability insurance; 8 weeks paid birthing leave; 2 weeks paid bonding leave; life and long-term disability insurance.

Depending on date of hire, and subject to applicable eligibility requirements, new employees in this role also receive up to: 12 days paid time off, 2 paid well-being days, 1 paid volunteer day, 12 paid holidays, and 3 floating holidays per year.

Our Culture: At Lennox, our Core Values of Integrity, Respect & Excellence are ingrained in the fabric of the organization. They define our culture – which is about how we do business and how we treat others. Lennox is not just a workplace; we are a global community that values each team member’s contributions. As an equal opportunity employer, we are committed to recruit, develop, and retain talented individuals from a wide range of backgrounds, ensuring that everyone has the opportunity to succeed and contribute to our continued growth and success. At Lennox, you’ll take pride in our brands, knowing you are part of something special. Come, stay, and grow with us! 

Disclaimers: The compensation and benefits information is accurate as of the date of this posting. Lennox reserves the right to modify this information at any time, with or without notice, subject to applicable law.