Position: Affiliate & Creator Marketing Specialist (DTC & Marketplace)
FSLA Status: Full-time/Exempt
Location: Newport Beach, CA
Salary Range: $65,000 - $80,000 USD annually
About Us
At Best Choice Products, our mission is to develop the world's best-selling products inspired by real people. For over 20 years, our e-commerce retail brand has been committed to developing products for families everywhere. Our diverse catalog includes outdoor living, lawn & garden essentials, toys & games, home furniture, and even seasonal decor. As we like to say, there's something for everyone in the family! Our success is best defined by a collaborative culture full of inspired minds and a willingness to contribute new ideas. Some of our most rewarding moments include being part of the Inc. 5000 list of fastest-growing private companies in America and a Top Workplace (2022) by the Orange County Register! Please visit our website for more information.
Scope of the Role
The Affiliate & Creator Marketing Specialist (DTC & Marketplace) drives performance across Best Choice Products’ marketplace and DTC channels through affiliate, creator, and influencer partnerships. This role focuses on developing and managing relationships with creators and affiliates that drive awareness, engagement, and revenue. This position works cross-functionally to ensure all partnership efforts align with key product, promotional, and marketing priorities.
Reporting Structure
The Affiliate & Creator Marketing Specialist (DTC & Marketplace) is a member of the Channel Marketing Team and reports to the Senior Influencer & Affiliate Marketing Manager. This position also partners with cross-functional stakeholders and leaders within the organization.
Essential Functions & Key Responsibilities
- Operate the day-to-day management of our affiliate marketing tech-stack managing leveraging partnerships within Levanta, Creator Connections, Impact (Performance & Creator programs), as well as direct partnership initiatives.
- Support affiliate, creator, influencer partnerships across media channels including social, blog/editorial/web, newsletters, podcasts, streaming, video, audio, and community/forums.
- Monitor campaign performance and ensure timely execution of activations, content delivery, and tracking and align with brand and social campaign calendars.
- Maintain affiliate communications and ensure all partners have updated product information, links, and creative assets.
- Track revenue and other key performance metrics across Amazon, DTC, and other marketplace partners when applicable.
- Collaborate proactively with creators to ensure content accuracy, brand alignment, and high engagement.
- Assist in sourcing and managing UGC review, images, and short-form content that supports marketplace listings and paid media
- Compile and organize post-campaign reports, highlighting creator ROI, traffic, and sales insights.
- Contribute ideas to improve top funnel engagement, lower funnel conversion, overall campaign performance, and total creator retention.
- Proactively identify new partnership opportunities within affiliate and creator ecosystems across social, podcast, blog, and editorial.
- Foster relationships that encourage long-term collaboration and consistent sales performance.
- Partner with cross-functional teams to ensure campaigns align with broader marketing and product priorities.
Qualifications & Required Experience
- Bachelor’s degree in Marketing, Communications, or a related field preferred.
- 3+ years of experience in affiliate and influencer marketing; e-commerce experience is a plus.
- Hands-on experience with key affiliate platforms such as Amazon Associates, Levanta, Creator Connections, and Impact Radius (Performance & Creator), or similar tools.
- Strong communication skills with the ability to manage and cultivate external partner relationships.
- Proven analytical skills, including experience tracking campaign performance, interpreting data, and identifying actionable insights.
- Excellent organizational abilities with a track record of managing multiple partnerships and deadlines simultaneously.
- Proficiency in Microsoft Office 365, SharePoint, and OneDrive.
- Experience with Amazon Seller Central or marketplace performance dashboards preferred.
- Familiarity with affiliate tracking software and a deep understanding of tracking, attribution, and performance optimization preferred.
- Knowledge of social commerce strategies across platforms and experience in PR/performance-PR tactics, from influencer gifting to editorial outreach preferred.
- Experience coordinating multi-channel integrated paid media partnerships preferred.
- A strong passion for influencer marketing, creator economy trends, and innovation in affiliate marketing.
Benefits & Perks
Join us and experience a workplace where benefits and perks are designed with you in mind.
- Flex Fridays: Enjoy the flexibility of working from home and kick off your weekends early with half-day Fridays, all year long.
- Comprehensive Health Coverage: Inclusive medical, dental, vision, life, and supplemental insurance plans to keep you and your family healthy.
- Support When You Need It: Our Employee Assistance Program is here to provide confidential support for personal and work-related issues.
- Future-Forward Financials: Secure your future with our 401k plan, complete with up to a 3% company match.
- Time to Recharge: Enjoy vacation time, paid holidays, and sick days to rest and recharge.
- Fuel Your Day: Delight in a variety of snacks and drinks to keep you energized, including the occasional catered lunch.
- Exclusive Discounts: Take advantage of our generous employee discount on our products, plus occasional product giveaways and raffles.
- Play Hard: Unwind with our on-site arcade games and ping pong to connect with colleagues.
- Stay Fit: Access our onsite gym, fitness classes, or bicycles-for-borrow to keep your fitness goals on track.
- Celebrate Together: Join us for milestone and birthday celebrations, as well as happy hours, quarterly team bonding events, and our annual holiday party.
If you meet most of our criteria and are excited about our mission, we encourage you to apply and grow with us. Your unique experiences and perspectives could be just what we're looking for.
The base salary range for this full-time position is $65,000-$80,000 USD annually. You will also be eligible to participate in BCP’s benefits and bonus programs. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by additional factors, including job-related skills and experience.
Where to Find Us
www.bestchoiceproducts.com
Facebook, Instagram, X, TikTok, Pinterest, and YouTube
At BCP, we are committed to building a diverse and inclusive workplace where everyone can thrive. Best Choice Products proudly provides equal employment opportunities to all employees and applicants, embracing differences in race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, and gender identity. Discrimination and harassment of any kind have no place here.