Creator Marketing Specialist

Due to the continued growth of our business, BODEN, an award-winning, independent communications powerhouse, is seeking a Creator Marketing Specialist to join our team.

Creator Marketing Specialists play a critical role in bringing culturally fluent campaigns to life across creator ecosystems. This role supports the execution of integrated programs that connect brands to the moments shaping sports, music, entertainment, and the evolving media landscape. In addition to campaign execution, this role contributes to creative ideation, talent sourcing, and performance analysis, helping drive impact across high-profile accounts, including campaigns that feature both creators and celebrity talent.

What You’ll Lead

• Support the execution of creator campaigns across TikTok, Instagram, YouTube, and emerging platforms
• Identify and source creators aligned with brand objectives, cultural moments, and audience insights
• Manage day-to-day campaign logistics, including timelines, approvals, contracts, and deliverables
• Collaborate with PR and creative teams to ensure seamless, integrated execution
• Contribute to the development of creator-led ideas that amplify earned moments and cultural relevance
• Track campaign performance and support reporting across key metrics and KPIs

What We’re Looking For

We’re looking for someone who lives in culture and understands how creators shape it.

Ideal candidates are deeply immersed in social platforms, creator ecosystems, and emerging trends, with a strong desire to grow within a fast-paced, collaborative agency environment.

Key qualities include:

• Strong understanding of TikTok, Instagram, YouTube, and emerging platforms
• Knowledge of creator landscape, trends, and platform behaviors
• Ability to identify talent aligned with brand voice and cultural moments
• Strong organizational and project management skills
• Attention to detail across multiple workstreams
• Strong communication skills across internal teams, creators, and clients
• Passion for sports, music, entertainment, and culture

Key Responsibilities

• Support the execution and management of creator campaigns from briefing through reporting
• Identify, vet, and outreach to creators aligned with campaign objectives
• Manage campaign trackers, timelines, and documentation to ensure smooth execution
• Oversee content approvals and deliverables to ensure alignment with brand and platform best practices
• Monitor and analyze campaign performance, contributing to reporting and recap development
• Stay ahead of emerging creators, platform updates, and cultural trends
• Support the development of creator lists, casting recommendations, and campaign ideas
• Collaborate cross-functionally to bring integrated campaigns to life

Requirements

• 2–3 years of experience in creator marketing is a must
• Deep understanding of social platforms and creator ecosystems
• Strong organizational, project management, and communication skills
• Ability to manage multiple projects in a fast-paced environment
• Bachelor’s degree in Communications, Marketing, or a related field

Bonus Points If You

• Have experience with influencer tools (e.g., CreatorIQ, Traackr)
• Understand performance metrics (engagement, reach, conversions)
• Have supported paid and organic creator campaigns
• Are bilingual (especially Spanish)

What Makes This Role Unique

This role sits at the intersection of creators, culture, and some of the world’s most dynamic brands.

From sports and entertainment to spirits and lifestyle, you’ll help bring campaigns to life through creators—shaping how brands show up in culture in real time.

Why BODEN

BODEN is an independent, award-winning agency known for building culturally fluent campaigns across sports, music, and entertainment.

As Adweek and PRWeek Agency of the Year, we partner with some of the world’s most iconic brands and believe the best work happens where creativity, community, and culture intersect.