Senior Manager, Daily Disposable Brand Marketing for ACUVUE® Contact Lenses

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Marketing

Job Sub Function:

Product Management

Job Category:

Professional

All Job Posting Locations:

Jacksonville, Florida, United States of America

Job Description:

About Vision

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding on the possibilities of vision treatments? Ready to join a team that’s reimagining how vision is improved? Our Vision team solves the toughest health challenges. Help combine cutting-edge insights, science, technology, and people to encourage eye care professionals and patients to proactively protect, correct and enhance healthy sight for life. Our products and services address these needs – from the pediatric to aging eye – in a patient’s lifetime.

Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

We are searching for the best talent for a Senior Manager, Daily Disposable Brand Marketing for ACUVUE® Contact Lenses, within the Americas Vision Care Organization to be located in Jacksonville, FL.

Purpose: The Senior Manager, Daily Disposable Brand Marketing for ACUVUE® Contact Lenses, will lead the comprehensive brand stewardship of an ACUVUE® Daily Disposable brand family to enhance professional brand equity and drive business growth across the daily disposable contact lens portfolio. This position partners closely with other commercial functions to drive execution excellence and Global Strategic Marketing to shape the innovation and pipeline agenda. This role reports to the Director, Daily Disposable Brand Marketing within the U.S. Marketing department.

Your responsibilities:

• Develop and execute the strategic plan for the US daily disposable brand family portfolio, aligned with annual business goals.
• Deliver wearer acquisition, sales, and share growth targets through quarterly cycles and performance tracking.
• Identify and act on consumer and market insights to prioritize growth opportunities and inform brand strategy.
• Champion voice-of-consumer initiatives to ensure marketing plans reflect real-world needs and preferences.
• Lead product launches with excellence, managing milestones and tracking progress through key performance indicators.
• Monitor competitive landscape and market trends to inform strategic decisions and identify opportunities for differentiation.
• Manage day-to-day brand operations, including cross-functional coordination, timeline management, and issue resolution.
• Develop compelling value propositions and messaging frameworks that support sales enablement and customer engagement.
• Oversee marketing budget and resource allocation to maximize impact and efficiency.
• Ensure compliance with industry regulations and ethical standards in all marketing activities.
• Other duties as required.

Qualifications

• Minimum of a bachelor’s degree is required. MBA is preferred.
• Minimum of 5 years of progressive marketing or sales experience is required.
• Experience in Optical industry, contracting and strategic accounts is preferred.
• Ability to forge internal collaboration across all levels of the enterprise is required.
• Strong analytical mindset with the ability to interpret complex data, identify trends, and translate insights into actionable marketing strategies.
• Strong influencing skills with internal and external partners is required.
• Proficiency in leveraging analytics platforms and data visualization tools (e.g., Tableau, Power BI, Excel, CRM systems) to extract insights, measure performance, and inform strategic marketing decisions is preferred.

This position is located in Jacksonville, Florida and requires up to 10% domestic travel.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center (ra-employeehealthsup@its.jnj.com) or contact AskGS to be directed to your accommodation resource

 

 

Required Skills:

 

 

Preferred Skills:

Brand Marketing, Brand Positioning Strategy, Communication, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Data Savvy, Execution Focus, Financial Analysis, Organizing, Presentation Development, Product Development Lifecycle, Product Improvements, Product Management, Product Portfolio Management, Product Strategies, Stakeholder Management, Strategic Thinking, Technical Credibility