Social Media Strategist

Job Description

• Role: Social Media Strategist
• Duration: 12 weeks
• Location: Remote
• Hours/week: 10-20
• Hourly Rate: up to $75, DOE
• This will be a W2 Engagement, click here to learn more
• Background Check Required
• Benefits available.
• Rosie Rules - Please read before accepting a project! 

About the Role
Our client is looking to launch and scale their presence on LinkedIn through paid advertising. We’re
seeking a freelance Social Media Strategist with a strong track record in LinkedIn campaign planning,
creative development, and performance optimization. This Rosie will collaborate with the marketing lead
and/or executive stakeholders to stand up a thoughtful pilot, set benchmarks, and guide future
investment.

Prioritized Responsibilities
● Define the paid social strategy with a focus on LinkedIn, including channel role, audience
segmentation, spend recommendations, and flighting
● Build and manage paid campaigns end-to-end, including copy, assets, audience setup, A/B
testing, and reporting
● Translate key brand and product messages into compelling ad creative that aligns with the
brand’s tone and visual identity
● Analyze campaign performance and optimize in-flight to meet defined KPIs (CTR, CPC, CVR, etc.)
● Collaborate with Creative Director and Video Producer to adapt campaign assets and messaging
for paid performance
● Report regularly on campaign insights and recommend next steps

Qualifications

● 3+ years of experience in paid social strategy and execution
● Strong knowledge of LinkedIn Ads (must-have), with bonus points for experience with Meta,
Google Display, or programmatic
● Comfortable writing paid social copy and reviewing/editing visuals for ad performance
● Experience supporting early-stage brands or helping stand up new performance programs
● Detail-oriented, self-starting, and comfortable with a flexible, fast-paced startup environment

Additional Information

We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
 

We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or ​expression, veteran status, marital status, or any other status protected under federal, state, or local law.